EtherRift Tech

Understanding Cookies

Strategic Use of Cookies for Site Enhancement: Our website employs cookies to gather insights into user preferences and site traffic patterns, aiming to deliver a more tailored and efficient user experience. Cookies are instrumental for staying logged into our site and for personalizing settings. Disabling cookies might impact the functionality of our site. We also use cookies to gather non-personally identifiable information for analytics and to enhance site communications and marketing strategies.

1) Explaining the Variety of Cookies Used

For example, like many companies, we use Analytics, a web analytics service provided by third party analytics service, to help us monitor our site traffic. Analytics uses “cookies”, which are text files placed on your computer, to help the site analyse how users use the site. The information generated by the cookie about your use of the site (including your IP address) will be transmitted to and stored by them. They will use this information for the purpose of evaluating your use of the site, compiling reports on site activity for site operators and providing other services relating to site activity and Internet usage. They may also transfer this information to third parties where required to do so by law, or where such third parties process the information. Analytics will not associate your IP address with any other data held by them.
Nevertheless, performance cookies don’t collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous and it does not affect your privacy. It is only used to improve how a site works. We might also use these cookies to highlight our products or services which we think will be of interest to you based on your use of our sites. By using Organization’s sites you agree we may place these types of cookies on your device.
  • Strictly Necessary Cookies: These cookies are essential in order to enable you to move around the site and use its features, such as accessing secure areas of the site. Without these cookies services you have asked for, like shopping baskets or e-billing, cannot be provided. As these cookies are strictly necessary, we do not need to ask for your consent to use them.
  • Performance Cookies: These cookies collect information about how visitors use a site, for instance which pages visitors go to most often, and if they get error messages from web pages. Some of these are analytics cookies, set using third-party web analytics software, which allow us to understand more about how our site is used.
  • Functionality Cookies: These cookies allow the site to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. For instance, these cookies can be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. They may also be used to provide services you have asked for such as watching a video or commenting on a blog. The information these cookies collect may be anonymised and they cannot track your browsing activity on other sites. By using Organization’s sites you agree we may place these types of cookies on your device.
  • Targeting or advertising cookies: These cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by advertising networks with the site operator’s permission. They remember that you have visited a site and this information is shared with other organisations such as advertisers. Quite often targeting or advertising cookies will be linked to site functionality provided by the other organisation. Our Sites do not use targeting cookies. We will ask for your consent before we use targeting cookies.

2) Sharing of Information

External Systems and Cookie Placement: We utilize several external systems provided by third-party suppliers, who may set cookies on your device when you visit our site. This helps us enhance site functionality and user experience.

3) Supplemental Tracking Methods

Social buttons
On many of the site's web pages you will see ‘social buttons'. These enable users to share or bookmark web pages. There are buttons for Social media websites.
In order to implement these buttons, and connect them to the relevant social networks and external sites, scripts from domains outside the Company are used. You should be aware that these sites are likely to be collecting information about your internet browsing, including on the Company's site. So, if you click on any of these buttons, these sites will be registering that action and may use that information. In some cases, if you are logged into their services, these sites will be registering the fact that you are visiting the Company's website, and the specific pages you are on, even if you don't click on the button.
You should check the respective privacy and cookie policies of each of these sites to see how exactly they use your information and to find out how to opt out, or delete, such information.

4) Techniques to Manage and Block Cookies

If your browser settings are adjusted to accept cookies, we interpret this as your consent to our use of cookies. If you decide to remove or disable cookies, please be aware that our site may not function as expected.

5) Other Information

Cookie Policy Inquiry
If you have questions about our cookie usage or this policy, please reach out directly. We are here to help clarify any doubts.

6) Revisions to Cookie Management

As our digital environment evolves, so does our Policy, which may be updated to integrate the latest technological enhancements affecting our services. We encourage you to review this Policy regularly to keep updated with our current standards.